TEMECULA, CA – February 14th celebrates Valentine’s Day, however, the 10-foot red garland HEART that brightens up the front of Temecula City Hall represents so much more! It stands for Temecula Has Heart …Because Nice Matters —a 2015 citywide initiative that Temecula Mayor Jeff Comerchero publicly announced today will spotlight an important message that is deeply rooted in the hearts of Temecula: KINDNESS.
Mayor Jeff Comerchero stated, “It’s clear that kindness is prevalent throughout the Temecula community —it’s an attribute that makes our City so very special so let’s spotlight it this year and challenge our residents and businesses to do the same.” Last week, Mayor Comerchero received overwhelmingly positive feedback from approximately 120 Temecula stakeholders including TVUSD administration, faculty, student leaders, as well as from various business and community stakeholders collaborating and embracing ideas that promote kindness in Temecula. “The concept is pretty simple,” stated Mayor Comerchero. “It’s about putting others ahead of oneself, paying it forward, and similar goodwill that demonstrates Temecula is a City with a heart.” Comerchero added. “It’s also a win-win working with Temecula Valley Unified School District to support their program ‘Because Nice Matters’ which encourages kindness among Temecula students.”
Over the past four years, Temecula Valley Unified School District has promoted “Because Nice Matters” throughout Temecula schools from kindergarten through 12th grade. What started as an anti-bullying campaign has continued to spur a district-wide important message of human kindness. All Temecula schools participate in the “Because Nice Matters Campaign” with various student body activities, assemblies, and lunch rallies that are kicked-off in September to encourage acts of kindness all year long. This year, in collaboration with Temecula Valley School District, the City is expanding this message community-wide in a 2015 initiative entitled “Temecula Has Heart” in strong support of Temecula Valley Unified School District’s ongoing campaign “Because Nice Matters.”
Judy Stapleton, Vice Principal for Great Oak High School and one of the founders of Temecula Valley Unified School District’s “Because Nice Matters” campaign is very pleased with this collaborative effort. “We are very excited to see the ‘Because Nice Matters’ program grow and take-off out into the community,” said Stapleton. “With the City embracing what the schools have started sends a powerful statement that our faculties and students have started something wonderful and there is nothing we can’t all do together in spreading the fact that ‘Nice’ does matter,” Stapleton added. “Collaborating with the City to incorporate ‘Temecula Has Heart’ in support of ‘Because Nice Matters’ is a dream come true– the City of Temecula does indeed have a big heart!”
Mayor Comerchero also noted that Temecula businesses are already learning of this kindness initiative and on-board with concepts to promote kindness in Temecula including the Promenade Temecula who volunteered to fund the giant heart on City Hall to raise awareness about Temecula Has Heart …Because Nice Matters. Jeff Kurtz, General Manager for Promenade Temecula, stated “Promenade Temecula is proud to support this on-going theme. The people of Temecula truly do have heart, and developing a new generation of caring citizens in our children is critical to maintaining the special environment you find in our region.” Kurtz said, “Supporting the schools’ ‘Because Nice Matters’ program underscores how Temecula cares about staying true to our roots as the City continues to grow and flourish as one of the most desirable places to live in Southern California.”
To start off the 2015 “Temecula Has Heart …Because Nice Matters” initiative, a “Random Act of Kindness in Temecula” promotion that begins on Valentine’s Day will challenge all Temecula citizens and businesses via social media to commit to one simple random act of kindness in Temecula. Mention this act of kindness on Facebook (or other social media), and tag three more people to do their own simple random act of kindness. Be sure to include a creative photo of a heart and use the hashtag #TemeculaHasHeart on every post so the City of Temecula can share your kindness acts. Then, visit the Temecula Duck Pond and tie a red or purple ribbon to the fence in support of Temecula Has Heart. Why? Because Nice Matters!